Does that way get you results? If it does then great, but if not, you don’t seem to give them a reason to read more about you, over other applicants that perhaps wrote a little extra that was specific to the HO’s profile.
We have a really fantastic success rate for the sits we apply for (in the UK and Spain), but we write our message in a totally different to you.
We make sure the HO knows everything relevant about us, and we include a few extra details that others won’t find in our profile, so they have a full and rounded image of us.
We also respond to some things they have mentioned in their profile, so they know we have read their profile thoroughly, but only if it is relevant to pet or property experience, skills, or knowledge. Also we explain why we are interested in their particular area.
But I don’t see it as ‘selling myself’, as the details we include is only info that is relevant to properties or pets, and to the HO’s profile. Personally I wouldn’t entrust the keys to my home and the care of my loved ones to anyone unless I felt like I knew-knew them, so that is why we write our message the way we do, and we typically get a nice response back each time, it’s very rare that we don’t get a response.
While I use a few different templates or formats, it definitely is not the same narrative, as I totally change and adapt the message each time, because each sit, requirement, and place is totally different from sit to sit.
I would like to think that by taking the time to write a personalised message, then an HO would invisibly know that we would put effort into the care of their pets. But everyone is different.